Custom CRM Development
Built for how your team actually sells.
Generic CRMs are built for a generic sales team. Yours is not generic. Techliphant builds custom CRMs around your specific pipeline stages, sales motion, channels and compliance requirements, with AI from Soliq scoring leads, coaching deals and drafting follow-ups as your team works. No per-seat pricing that punishes growth. No features you pay for but never open. You own it.
What you walk away with.
- A lead-to-cash workflow that fits your actual sales motion, not a template
- AI lead scoring and deal coaching calibrated to your closed-won data, powered by Soliq
- Pipeline forecasting your finance team trusts
- WhatsApp, email, SMS and calls in one inbox, one thread per contact, AI-summarised
- Quote, e-sign and invoice without leaving the CRM
- Mobile-first field sales with offline capability and route optimisation
- You own the code, the data and all of your customer relationships
A typical Custom CRM deliverable in production.
What we deliver.
The tools, picked deliberately.
We do not chase trends. We pick the best tool for your team, scale and constraints, and we explain why.
The four phases of every engagement.
Sales process audit
We map your funnel stages, lead sources, deal data and the information each rep actually needs at each step, before we write a line of code.
AI strategy
We identify where AI moves metrics: lead scoring, deal coaching, call summarisation, email drafting. We build eval sets before we ship any AI feature.
Build & integrate
CRM core plus connections to your email, phone, calendar, WhatsApp, billing and ERP. Your stack, not ours.
Adoption support
Role-based training, manager dashboards and adoption tracking. We measure that your team is using it, not just that it is live.
Where this lands well.
B2B enterprise sales
Account-based motion, multi-stakeholder tracking, deal coaching on Soliq calibrated to your top-rep patterns.
Real estate developers & brokerages
Lead portal integration, site-visit tracking, channel partner management and document AI for KYC and agreements.
Financial services
Compliance-aware pipeline, KYC workflows, document collection and AI-assisted client communication on Soliq.
High-touch B2B services
Long sales cycles, proposal-heavy workflows, e-sign and multi-threaded account management.
Field sales teams
Offline-capable mobile app with route planning, geo-fenced check-ins and real-time activity sync.
Travel & hospitality
Group bookings pipeline, loyalty programme tracking and AI-personalised guest follow-up.
Pair this service with Tilarq.
Many engagements get a head start by leveraging our own products: Soliq as the intelligence engine underneath, with Tilarq CRM on top where relevant.
Questions about Custom CRM Development.
Off-the-shelf CRMs are built for the median sales team, not yours. When your pipeline stages, compliance requirements, integrations or channels are specific enough that the off-the-shelf tool needs heavy customisation or workarounds, a custom CRM almost always fits better and costs less over three years. We will tell you honestly if an off-the-shelf tool is actually the right answer.
Yes. If your requirements fit our Tilarq CRM product (B2B or B2C pipeline, WhatsApp-native, AI-assisted), we will propose it over a bespoke build. It is production-ready and ships faster. We only build from scratch when Tilarq CRM is genuinely not the right fit for your situation.
Yes. We handle full data, automation and integration migrations from any CRM. We will also tell you honestly if migration is not the right move.
Yes. Every CRM we build is API-first and connects cleanly with your ERP, accounting, billing and any other system you run.
Yes. We configure different pipeline models, lead structures and automation flows per motion. Some clients run both in one system with role-based views separating the two experiences.
Ready when you are
Let's build something exceptional.
Tell us about your business, your stack, and the problem you are trying to solve. We respond with a clear next step usually a 30-minute discovery call, no fluff.